Working in collaboration with Water UK’s advertising agency The Driven Agency we provided full-service video production to deliver this high profile online campaign film featuring actor Philip Glenister.

The last time the water companies were nationalised in the 1970s Britain was plagued by water shortages and fickle supply. Water UK wanted us to make a hero film about water that essentially said: “Our water’s working… let’s leave it this way.” 

They wanted a comedy edge, a well-known actor and the script delivering in a shower… an interesting brief to pull off in just three weeks! But we like a challenge…

The WVP crew with actor Philip Glenister.