User-generated video content was everywhere in 2017. As a video director and storyteller, I have watched its rise with interest. Big brands like Santander have used it in their TVCs, Air BnB have embraced it in their online campaigns and the X Factor have brought it into the mainstream on […]
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That day I was naked at work … and it felt so good!
The Making of the Feel Good Drinks Ad, 2017 By Nicky Woodhouse, Director | September 2017 It was 35 degrees. I was high up in the Andalusian hills with a gleaming azure lake behind me. 99 ladies of every age and shape stood before me apprehensively clutching multi coloured towels. I […]
Read More11 YouTube Video optimisation tips
AFTER ALL, WHAT’S THE POINT OF MAKING GREAT VIDEOS IF NO ONE SEES THEM? BY NICKY WOODHOUSE FOUNDER, WOODHOUSE VIDEO PRODUCTION With YouTube now established as the second largest search engine after Google and some 400 hours of new content being uploaded each minute, applying some tested video optimisation techniques […]
Read MoreInstagram’s 60-second video update
Guest Post By Alison Battisby, Social Media Consultant at Avocado Social. Instagram did what we’ve been asking the Universe all along: Give us more time! Jokes aside, the platform has decided to update video length from 15 seconds to 60 seconds, creating a big opportunity for brands. Nicky Woodhouse, video […]
Read MoreKate Middleton and the effect of being human
By William Johns, Producer, Woodhouse TV As a brunette, and with a first name of Kate, I have always fancied Kate Middleton. And last week that admiration went up a notch. The Duchess was happily wrapping presents at the Northside Center for Child Development in New York…quite a happy jokey […]
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